Gentlemen, have you ever stared at yourself in the bathroom mirror and asked, "How can my facial hair benefit the needy?" Well, ask no more: Behold Mustaches for Kids, a charity geared around the growing of that most manly of upper-lip accoutrements, la moustache. (Beats the Marilyn piercing by a mile.)

How's it work? Well, think of it as a fun run for your face! If you can grow a 'stache, sign up in your city, get pledges, and check in once a week with your fellow growers to document your progress and, most likely, get drunk. (There are rules, believe it or not, so, like, no Lemmys.) Or maybe growing a lip tickler ain't your bag? Then over the next month, find one you like on the websites and make a donation. Like this one for example (hint, hint). The money raised goes to a bunch of different worthy causes: in New York, it's DonorsChoose.org; in Pittsburgh, it's the Make-A-Wish Foundation of Greater PA.

Shaving Day -- meaning the day you clean off the playing field and start growing -- is today in NYC, and later in the week in Chicago and elsewhere. (Sorry SF and Pittsburgh mustachios -- you guys got going the other day.) Let's get growing, America!