Man... Jim Beam thinks he can go on over to Australia, where no one shaves any part of their body and topless whores fornicate with eight-year-old cigar-chomping schoolboys in broad daylight, and just ram their arrogant American pseudo-comedy down the (deep) throats of the TV-viewing public.
Well, they got another thing comin'...
According to Food Week, this is the least offensive ad of the campaign:
The bourbon maker's campaign, The Neighbours, includes TV and internet
ads showing two blondes in G-strings applying sunscreen, bouncing on a
trampoline and finally stripping naked as they're watched through a
hedge by "Stevo next door" and his mates.
A 30-second TV version, first shown on Fox Sports, features one
semi-naked women stating: "We say, Aussie, Aussie, Aussie, take off
your cozzie." Viewers are then directed to a website with a longer ad
in which the women are spied on as they undress.
The camera zooms in on their breasts and backsides before ending with a
close-up of one topless woman washing dishes at the kitchen sink.
Australian cultural critics and consumer advocates have attacked the campaign for making light of stalking and perverted peeping, and quite rightly. Jim took down his ads and removed them from every available source-- except YouTube, where we found the above video, untouched (for now.) It may remain there, since it seems relatively harmless... and pointless. The Brisbane Times has a screenshot of the video, but it tells us nothing. If anyone locates an embeddable copy or even a link to the complete 30-second spot, please send and we'll update this.
Via Food Week.
