Martin Scorsese's The Key to Reserva

Posted by Peter Smith

Freixenet champagne has put up a short Martin Scorsese piece, an homage to Alfred Hitchcock apparently based on fragments of a Hitchcock script. Scorsese claims this has has never been done before, but then, there's always A.I., Steven Spielberg's attempt to preserve Kubrick's last project, or the 1998 version of Ed Wood's I Woke Up Early The Day I Died, allegedly made in the style of the cheapo "auteur" himself. Anyway, The Key To Reserva isn't mentioned in the Hitchcock books I have (Hitchcock's Notebooks and the Spoto and McGilligan biographies) and what Scorsese has are just fragments of a scene. But what he accomplishes with it is good fun, paying homage to the Saul Bass titles, the blonde leading ladies, the Bernard Herrmann music and even the obviously faked blue screens. — Faisal A. Qureshi


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Posted Dec 03 2007, 04:00 PM
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Comments

Jonathan Ara said:

It's not real -- it's just a commercial (albeit a great one).  There is not Key to Reserva script -- that's why the clip references other Hitchcock films (Birds, Rear Window, Man Who Knew Too Much, etc).  The "this has never been done before" comment is tongue in cheek (as is Scorsese's performance).  A great cinematic vignette nevertheless.

December 3, 2007 5:29 PM

filmington said:

Did you honestly think this was the real deal, or were you just playing along?  It's clearly a commercial.  That was apparent to me from the moment Scorsese freaks out when the other guy attempts to touch the "script pages."  It's actually a classic performance from Scorsese.  He's so natural onscreen.  I'm surprised he hasn't given himself more than a cameo in his films.

December 4, 2007 8:49 AM

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