Sure, the animation is gorgeous and the Pixar wit is certainly in evidence, but do you know what I love most about this trailer? It’s that the protagonist isn’t especially likable. In most Hollywood movies, the main characters are sympathetic because the filmmakers clearly want you to love them, and by extension their movies. This goes double for movies pitched to audiences, where more audience love means more ancillary profits from toys and lunchboxes and video games. But Pixar, once again, is thinking outside the box- the central character in the story is a cranky old man who concocts a plan to make his house fly away so he can escape the people in his life. Of course, it remains to be seen if this will work, but remember, these are the guys who took a story about a rat chef and a movie about a robot who can only say two words and turned them both into critical catnip and box-office gold. And hell, even if the old guy softens at the end, I have faith that the Pixar geniuses will make that work too.