for love of the game - The Screengrab

Sam Raimi Gets Back to Basics with "Drag Me to Hell"

Sam Raimi earned the love and devotion of geeks everywhere with the Evil Dead pictures and the original comic book movie Darkman, then rolled up his sleeves and proved to the industry that he could suck it up and direct Kevin Costner (in the sensitive Crash-Davis-at-midlife picture For Love of the Game) if that's what it took to get them to trust him with Spider-Man. Three web-slinger movies later, Raimi has finally gotten in a position where he can make another horror flick, this time with a budget and a highly regarded young actress, Alison Lohman, in the Bruce Campbell part. James Rocchi stopped by the set of Drag Me to Hell to observe. "It's a long-standing piece of trivia," he writes, "that Raimi wears a suit to the set every day, in the mold of Alfred Hitchcock, so I made sure I put on an appropriate suit-and-tie combo for our visit. When Raimi came over to meet us, though, he was wearing a T-shirt and blazer, unshaven, relaxed and happy. Looking me up and down, he laughs: 'I see one member of the press dressed appropriately.'"

When Good Directors Go Bad: For Love of the Game (1999, Sam Raimi)

Since the beginning of his career, Sam Raimi has been a hero to genre lovers everywhere. It was his debut feature The Evil Dead that first brought Raimi to the attention of gorehounds, and his subsequent films further endeared him to his fans. With their outrageous camera movements, “splat-stick” comic violence, and the larger-than-life presence of Bruce Campbell, the Evil Dead trilogy gained Raimi a rabid cult following. However, he soon found himself confined in the horror genre. At first, he attempted to transfer his trademark style to other genres- crime story, comic book movie, Western- with varying degrees of success.