Cosmopolitan goes to Mongolia

Or rather, Mongolia's getting its own edition of Cosmopolitan (much though we might relish the idea of Cosmopolitan and everything it represents being exiled to the desert like a deposed Han dynasty warlord).  Above, an image of an average Mongolian farmer and the magazine I'm having a hard time imagining him reading. Apparently, Cosmo itself is having a hard time imagining this — the initial print run is only 7000 copies. But they probably know what they're doing, as this is their sixty-first international edition. Stephen Colbert had some fun with this story last night — check out the video below.