A group of psychologists at the University of Wales have made a startling conclusion: so-called "cougars" or "MILFs" (or even "women over 22, if you believe porn") are not interested in dating young studs.
These psychos (our shorthand for psychologists, sorry) studied a whopping 22,000-plus dating site profiles and personal ads to determine what women are looking for. The answer, unsurprisingly to most of us: older men.
Michael Dunn… [t]he noted psychology researcher… has just released a study that he insists renders the cougar craze a "myth." After examining the age preferences expressed in 22,400 singles ads on popular dating websites in North America, Europe, Australia and Japan, he found no sizable cohort of women seeking younger men. To the contrary, almost all of them wanted men their own age or older. Nor did he find evidence for the proliferation of cubs: the overwhelming majority of men displayed their eons-old preference for younger women. "I do believe the cougar phenomenon is a myth and, yes, a media construct," Dunn, who specializes in human evolutionary psychology and mating behavior, told the Australian Associated Press. [Time]
The best part of this story is Time's note under that section:
The jokes on that one are just too easy.