Number of U.S. households with TVs drops for the first time since 1992

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The latest Neilsen survey has found that 96.7% of U.S. households have TVs, which seems like a lot but is actually down from 98.9% last year, a difference of around 1.2 million households. (I knew at least a few parents who decided to Rod-and-Tod-Flanders-ize their children by getting rid of the TV, but then, I grew up in liberal Massachusetts.) Neilsen's main theory is that the recession means fewer households can afford TVs; the last time the same number dropped was in 1992, when we were also in the midst of a recession.

But, as Deadline notes, younger people are also more likely to just watch TV on their computers, especially since Netflix has all seven seasons of Trailer Park Boys streaming instantly. That may be bad news for TV manufacturers and networks, although the latter group has already prepared for this problem by putting more and more product placement into the Top Chef episodes you insist on illegally downloading. Amusingly, Deadline points out that advertisers are much less likely to be concerned about people who can't afford TVs at all than they are about people who hypothetically could afford TVs but choose not to buy them. Nothing is less useful than an affluencer who's not affluencing.