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“Eat Pray Love” viral marketing offers surprisingly cynical take on relationships

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Check out this deliciously vapid Facebook ad for the Eat Pray Love movie. Are you "in a relationship," but not sure about how to "relate," so to speak, to "your girl?" Well, it’s easy to "impress" her with a single click and the revelation that you do have a sensitive side, and that sensitive side has middlebrow taste in film, as well as the disposable income for two movie tickets. Shared interests are important! If you "like" what she "likes," she’s sure to "like" you!